PR PR
Public Relations, Saxo Bank
14 November 2014

Saxo Bank invites financial industry to join sport initiative 'Ride Like A Pro'

SaxoSport program confirms bank’s long term commitment to sporting excellence and healthy living.

Saxo Bank, the online multi-asset trading and investment specialist, announces the launch of SaxoSport, a global concept with transnational VIP sport clubs in Europe and Asia, aimed at promoting peer-to-peer networking opportunities and the bank’s passion for performance.

The inaugural year of SaxoSport will feature Saxo’s ‘Ride Like A Pro’ project where existing and potential clients will be given the opportunity to live and train like a Tinkoff-Saxo cycling professional, learning everything from the anatomy of the bike and the body to training like the Tinkoff-Saxo team. The launch of ‘Ride Like A Pro’ coincides with six-time Grand Tour Winner Alberto Contador and Team Manager Bjarne Riis of Tinkoff-Saxo visit to Saxo’s offices in three cities including Zürich, London and Copenhagen as part of a road trip marking the end of the 2014 season.

In London, Alberto Contador and Bjarne Riis will visit Dulwich College, an academically selective independent boys’ school in south London situated in beautiful, semi-rural surroundings and made famous by the Harry Potter movies. Contador and Riis will recount their journey into the world of professional cycling and join clients and friends of the bank for a bike ride at the Herne Hill Velodrome – the only remaining 1948 Olympic venue still in use today.

The ‘Ride Like A Pro’ program features:

  • Peer-to-peer network for financial industry insiders with passion for performance and healthy living;
  • Intensive personalized training towards personal goals;
  • High frequency group training sessions with supervision;
  • Interactions with World Tour Team Tinkoff-Saxo;
  • Opportunity to complete stages of Giro d’Italia, Tour de Suisse and Vuelta a España right before watching the professionals go through the same challenges.

Commenting on the new project, Matteo Cassina, Head of all Business Lines at Saxo Bank said:

“Saxo has been supporting the team for the past seven seasons. Our employees fully embrace our long-standing support of sporting excellence and healthy living and we are now ready to take our commitment to the next level with SaxoSport.

“We encourage anyone from smaller asset managers, emerging managers, hedge funds, money managers, family offices and investors in general with a passion for cycling, competition and performance to get involved in our new ‘Ride Like A Pro’ project and seize this once in a lifetime opportunity.”

Selection of participants for the ‘Ride Like A Pro’ project will take place over the next months. The 30 lucky riders will be selected to participate over a 3-6 month period in each club, culminating by completing World Tour stages in Giro d’Italia, Tour de Suisse or Vuelta a España.

For more information please contact:
sport@saxobank.com

Media enquiries
Kasper Elbjørn, Head of International Communications
+45 3065 4300
press@saxobank.com

About Saxo Bank

Saxo Bank is an online multi-asset trading and investment specialist, offering private investors and institutional clients a complete set of tools for their trading and investment strategies. Its financial community portal, TradingFloor.com, is the first multi-asset social trading platform. A fully licensed and regulated European bank, Saxo Bank enables clients to trade FX, CFDs, ETFs, Stocks, Futures, Options and other derivatives on both our award-winning SaxoTrader and newly launched SaxoTraderGO platform, accessible on PCs, tablets or smartphones through a single account and available in more than 20 languages. The platform is white-labelled by more than 100 major financial institutions worldwide. Saxo Bank also offers professional portfolio and fund management as well as traditional banking services through Saxo Privatbank. Founded in 1992, Saxo Bank is headquartered in Copenhagen and has offices in 26 countries throughout Europe, Asia, the Middle East, Latin America, Africa and Australia.